Sadness despite being a normal part of the human condition has always had a negative stigma attached to it. In this age of social media we are more than ever being force fed images of happy people doing happy things. People only post the highlights of their life which has further pushed the belief we need to be happy all the time. Yet, levels of “depression” are increasing all over the world. Sadire’s mission is to both poke fun at the societal norms that are making us unhappy, and inspire people to be open and okay with their negative feelings. Click Here to learn more about Sadire